YouTube has risen through the ranks of media consumption and sits proudly as one of the most popular video streaming platforms available. Despite the fact that television is still the world’s most widely used form of mass media, others are starting to take over and with these, come opportunities. Jobs are now rearing their heads from beneath the screen that never previously existed. A plethora of titles became available; digital marketing, content creator, website designer, social media manager, the list is becoming endless. But what about the videographers and amateur filmmakers? Well, there was finally a platform worthy of this content and it presented the ability to make money from their passion. Making money on YouTube: Here’s what to do.
Create Amazing Content
First things first, there is no getting away from the fact, if the content is bad, then no one will engage with it. Creating the best possible content and continuously striving to improve is one of the best ways to get your fans, followers, and subscribers watching and engaging with your video. This is no easy feat and coming up with ideas for an ever-evolving channel can be difficult which is why setting up a content plan will do you wonders for the future. Monitor what content does well and ensure you never make the same video twice. The YouTube experts over at https://www.looxcie.com/ advise that in order to keep your audience coming back for more, you should keep your content original, fresh, and exciting. There are plenty of ideas already out there that people love so there’s no harm in taking a “YT Tag” idea and running with it. Original content will always be the winner though, so take time in planning and organizing your videos and the money will start to flow.
Use Decent Equipment
Everyone has to start somewhere and most of the time that means using whatever available video camera they have. What benefits us in this day and age is that cell phone cameras are so good that we don’t need to worry too much until our fan base starts to seriously grow. The point being made is if the equipment you use is of poor quality, therefore making your videos blurry, pixelated and difficult to watch, then people just won’t bother. There are plenty of other content creators with better equipment. You will lose subscribers to another channel making inferior content if it’s of a higher quality.
Learn to Edit
You’ll never see professional forms of media with anything but content that’s designed. Television shows are perfectly stitched together, content is proofread and edited, and infographics are tweaked and pinched until they’re ready. So why would it be any different in the world of YouTube? The answer is it’s not. Learning to edit will be one of the best skills you learn throughout your YouTube journey and the better your editing becomes, the more exciting and entertaining your videos will be, thus leading to a bigger audience that will have a better chance of engagement. Engagement equals money.
Google Adsense
A program run by Google that is free to use and provides a way for publishers to earn money from their content. Adverts are created and paid for by advertisers and companies that want to promote their products and because everyone pays differently the amount earned will vary.
It works by making certain space on your site (or video) available for adverts to appear. You do this by pasting code in certain areas of your choice. Then your space is bid for by thousands of different companies and the highest bidder always wins. After that, you sit back and watch the money come in. It’s worth noting at this time that low subscriber accounts will not make much money from Adsense, but everyone has to start something. Grow the channel to have higher advertising bids.
Merchandise
YouTube has certain rules when it comes to selling merchandise through your ‘merchandise shelf’ which are: You have to be 18 years old and you have to have a minimum of 10000 subscribers. Once these milestones are hit, then sell away. Every large channel on YouTube will have some form of merchandise that can be bought.
Affiliate Links
Companies can offer compensation to channels to explain to their subscribers why they like a certain product which is a paid ad. This has to be announced on the video’s content, but YouTubers can still make a fair bit of money by using affiliate links in the descriptions of videos.
An affiliate link is a link to a product that when a consumer clicks on and buys through it, the YouTuber, blogger, or Instagram personality makes a percentage of the sale price.
YouTube is a difficult world to break into and it’s one that requires an awful lot of time and effort, but once you get there, it’s a lucrative and highly creative industry to be involved in. Getting as many views as possible is no longer the only way of making money on YouTube and you’ll have to branch out to make a living. Follow the steps above and good luck on your content journey. Remember, the best quality content always wins.
