100% of proceeds from the Australia-exclusive designs will be donated to Wildlife Conservation Network’s (WCN) koala conservation efforts.
Expanding on the Tiffany Save the Wild Collection, all proceeds from the new Australia-exclusive koala-inspired designs will benefit koala conservation efforts of the Wildlife Conservation Network. Through donations from the Tiffany Save the Wild Collection, WCN will invest in the most effective projects to protect the koala and its habitat in Australia.
The new koala designs from the Tiffany Save the Wild collection, including a sterling silver charm and an 18k white gold brooch with diamonds, will be available in stores and on tiffany.com starting in July 2021. The koala charm and brooch designs range from $925 to $24,800.
Koalas are among Australia’s most beloved wildlife species. Sadly, koala populations have plummeted with the 80% reduction of their natural habitat resulting from settlement expansions across the continent. Found primarily on the eastern coast of Australia, these precious animals are classified as “decreasing” by the IUCN Red List. Recent climate disasters and deforestations efforts have decimated critical koala habitats. As a result of the 2020 bushfires, over 3 billion animals tragically perished or became displaced.
Funds from the Save The Wild collection’s new koala designs will enable WCN to deepen its existing investments in effective koala conservation projects to have a long-term impact on the species’ well-being. As with all grants deployed through WCN, 100% of Tiffany & Co. donations will be used to support conservation actions for animals in the wild.
Grants will focus on supporting the following types of interventions:
- In-situ conservation action within existing koala ranges
- Habitat restoration and protection
- Emergency and rapid response to acute challenges (e.g., wildfires, disease outbreaks)
Since its founding in 1837, Tiffany has had an enduring relationship with nature, which is both the ultimate inspiration for its designers, and the source of the precious materials that give life and form to their iconic collections. This has underscored Tiffany’s deep-rooted commitment to protecting both the planet and its communities.
