Never underestimate the power of good packaging. A lot of people say there’s nothing more satisfying like a neat Met Pet package for your products. And the same goes for all the other packaging bags with amazing protective casings. The primary reason why people use packaging bags is to keep your products, especially food products, looking and tasting their extreme best when you consume them. But besides this all-important reason, a great packaging bag also helps make your brand stand out from the rest on the shopping shelves. To have the best packaging bags for your products, the first impression means everything. To mean, you must have the right materials and designs. Anything else and you will only be catching at straws hoping that your customers like your bags.
There are a lot of factors that you must consider when buying picking the perfect packaging bag from the shopping shelves. There are tons of different packaging bags made from different materials and of different designs that you can choose from. However, here’s where the tricky part comes in. Selecting the best packaging bag from the varieties.
You might want to consider these factors to make your choice:
- Business needs
The packaging bag you pick will, of course, need to meet certain business requirements for you even to consider buying them. The right packaging bag can help you achieve your target profit margins and shipping schedules. When it comes to e-commerce, choosing the right packaging can make all the difference in achieving your target profit margins and shipping schedules. Custom poly mailers are a popular option for many online retailers, as they offer a range of benefits that can help streamline the shipping process and boost overall profitability. One key advantage of custom poly mailers is their lightweight design, which can help reduce shipping costs and improve shipping times. Poly mailers are also highly customizable, allowing you to print your branding, logos, and messaging directly on the packaging. This can help increase brand awareness and create a more professional, cohesive look for your business.
Good packaging bags also help you stick to your fixed production schedule as well. So, you might need to consider how the packaging bag’s material or print design may affect any of the aspects mentioned above. Remember not to choose packaging bags that can negatively impact your product planning processes.
So, even if you are in need of stocking packaging bags quickly, you need to be extra careful about what you order.
- Travel
When choosing the right packaging bag, you also want to consider the length of your supply chain. By this, we mean you must consider the distance and location where you’ll be filling your bags to the place you’ll be selling them. If it’s over long distances, then packaging bags that aren’t strong enough aren’t such a good idea. Take fragile products such as biscuits or milk, for example. Poor or not strong enough bags won’t prevent them from crumbling or olives from bursting on route. And should this happen, then be sure that you won’t have very many happy customers.
Think about the cost differences in this case. It takes any company a lot more to replace damaged goods than it does to buy better quality packets in the first place. If anything, this should be a factor to consider in case you cannot control the shipping conditions of your products.
- Usability
Another key feature to pay close attention to is the packaging’s usability. As a business, it’s essential that you note that your products packaging design is ever only good when it perfectly aligns with your product. Not only this but it must also align with your consumers and retailers as well. So, it is paramount that you think carefully about all the features that you intend to have in your products’ packaging. Think, for example, whether your customers might consider reselling the bag after using them or whether this may compromise your product’s quality. All these are factors you must consider from the get-go. Met Pet packets, for example, are perfect packaging bags that go with just about any packaging product.
You also want to consider whether you prefer a bag that can stand up by itself or not. Here, there are numerous factors that you can choose from and endless combinations of packaging and features too. The only downside to this is that there may only be a few combinations that you can choose from. Remember, in as much as you intend to appeal to your customers; you are also looking to maintain your brand’s reputation. So, you need only to have bags that appropriately protect your product. All this and also stand out from the rest of the packaging bags from the shelves.
- Product needs
Aside from choosing the best bags for your products, you also want to ensure that they meet the minimum set requirements for your products. Take packaging bags for roasted coffee beans. For example, you want to ensure that the bags you order can withstand de-gassing since you will need to remove all the carbon dioxide without exposing the beans to oxygen.
You want to be especially cautious about the type of packaging you have for products that are prone to decomposition.
- Materials and branding
The type of materials used to make the packaging bags can also affect the freshness of the products you package them with. Besides this, the kind of bag you choose can also significantly feed into your brand’s persona. For this, you need to have decided early enough whether you want to use plain bags, stock bags or custom ones. Whatever the case, the type of packaging bag you choose impacts on your brand greatly as well.
- Size
You also need to watch the size of bag that you buy as this will significantly contribute to how cost-effective your bags are. However, it is essential that you also don’t lose sight of what your customers might intend to do with the bags. You cannot afford to go wrong in this case under any circumstance.
Why choose flexible packaging?
If you are in the tea or coffee business, then you might want to consider buying non-rigid bags. Go for the bags that can package a wide variety of products. The versatility of such products makes them perfect for storing just about anything while also maintaining the freshness of your products.
Final thoughts
As you choose a packaging bag for your products, you have to bear in mind all the essential factors that make your purchase relevant. Not only this but also cost-effective and profitable. There is no other way around it. If, however, you are in a position to manufacture your own packaging bags, the better. This can even save you more capital.
