I want to confess something.
I want to confess something in hopes that someone reading this can relate to me. It’s come about sometime in the last six months, but finally I’m going to share it with you.
I am a compulsive fad slut.
What’s a fad slut? It’s a term I made up, really, but I felt it was highly necessary that there be a word to describe people like me — people who lack self-control and reason, and as a result, find themselves buying into and trying out every new fad, trend and craze to hit the scene. Every single time, I will be drawn in by the hype and excitement—heck, nine times out of ten, if the advertisement uses a nice font, I’ll have already typed in my bank card details. I’m probably the easiest marketing target ever. Basically, if it’s all over Instagram, it’s all over me (in three to five business days).
However, sometimes my compulsive tendencies lead me to little gems, and when that happens, part of me rejoices because then I have a reason to keep throwing money like the irrational idiot I am; last time it was Frank Coffee Scrub (total gem, get on it if you aren’t already) and now this: Hello Hair Hydrating Treatment.
I’ve typed and backspaced this sentence about three times now because I just don’t know where to begin with this humble little packet of wonders. First of all, big hugs to the folks at Hello Hair for their super speedy delivery— I ordered mine on Thursday afternoon last week and had it in my letter-box by Friday. Good stuff.
Now, for anyone who hasn’t heard of Hello Hair before, let me break it down for you— you’re looking at a vegan, cruelty free, all-natural hydrating hair mask, made solely from a whole bunch of different oils. Nothing else. It promises to hydrate and revitalise dry and damaged hair, giving your locks new life and lustre. It also promises to help hair grow, while working to repair damage from heat styling and harsh weather. Needless to say, I had high expectations for this thing.
My hair has issues— my ends are dry and frizzy, while my roots are eternally oily. My clean hair lasts about a day until you’re able to shallow fry something on my head. It’s a constant battle, so I was pinning all my hopes on Hello Hair to save me from eternal hair damnation. The packet asks you to apply the treatment to dry hair, working it from roots to ends, before wrapping your hair in a towel or some cling wrap, and leaving it for about 30 minutes (the longer the better, they say). Since the last thing my roots need is more oil, I used the mask on my ends only. Oh, and also, I feel like now is as good a time as any to say that the treatmnent itself smellsamazing. I mean, seriously amazing. In fact it’s probably my new favourite smell, and that’s a pretty big deal. Anyway, after you’ve left the treatment in for long enough, the packet tells you to wash, dry and style hair as normal, which I did, and it was at this point that I was slightly blown away at the difference. I let my hair mask sit for about 40 minutes, during which I decided not to get my hopes up just yet, since I assumed the groundbreaking results probably only came about after several uses. But I was, to my delight, proved wrong.
This stuff works.
After one application, my ends are shinier, smoother and softer, and my dry frizziness is gone. And my hair smells like a Caribbean holiday, even on a gloomy old Sunday in Melbourne. I’m sold.
Maybe being a fad slut is kind of an okay thing to be.